Kasparov Chess

Social Activation

Case.

Altavia DISKO has been entrusted with the social media strategy and community management of Kasparov Chess, a multimedia chess platform created by Garry Kasparov and VIVENDI.

The objective? To convey, through social media content and activations, the positive values of the game in order to diversify its audience. The speeches will be punctuated by special operations with ambassadors, particularly on the occasion of the Grand Chess Tour, also managed by Altavia DISKO.

 

Solutions.

Go to the website
Next project