Content - mobile/web & shop - Social Activation


How to communicate the launch of a new product and engage the digital community?

As part of its collaboration with Sanoflore, DISKO designs and develops a mini-site that immerses the user in the heart of an animated beehive. Using a gamification mechanism, this beehive proposes to the visitor to choose an alveolus and to discover its gain. To boost exposure and commitment, the operation was relayed on social networks and highlighted in PR.